As a new business, brand or startup, you will increase your chances of proper top-tier media coverage and future collaborations with popular influencers by creating a 24/7 digital newsroom on your website.
What should you have ready for writers and producers to download?
Your brand story video.
A fact sheet about your startup.
High resolution head shot and brief bio of the founder and team members.
Photos of your products/services along with brief descriptions of each. Be sure to include, price, size, availability and the actual launch date.
A vector file of your logo and your brand map.
If you need guidance or assistance setting up your digital newsroom, let’s connect. Find me on Twitter @marketcouncil
I help health, fitness, nutrition and beauty businesses grow. Specifically, businesses building things to make us look and feel great, so that includes fashion, tech and spas too. I have two sites, one about marketing and brand building, which is mj.works and another UndisputedOrigin.com which I started to inspire everyone to become the very best they can be while leading more purposeful lives filled with gratitude and greatness. Both sites include studying and curating the very best experts and masters for improving performance, achieving success and living a thoughtful and intentional life. I am also obsessed with how technology can improve our health, fitness, nutrition, meditation and mindful practices while reducing stress and creating calm amidst the chaos of modern existence. Both sites are about my interest in self-discovery and personal growth.
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