Building Brand Awareness for Health, Food & Fitness Startups

Note to reader: I have included examples of digital press kits and timely news angles in this article that you … More

Day-to-Day Marketing Success for Health, Nutrition & Fitness Pros

Day-to-Day Marketing Success happens when you are creating articles, social media posts, and inspiring & enlightening “content” that is linked … More

Who am I? Why am I creating ThePRPlaybook.com and how will it help you? My name is Madeline Johnson and I … More

What’s keeping me busy these days involves writing and filming digital news kits for startups and new brands. I have a … More

Watch this short video to learn two tips for creating more followers and engagement. Blogging and VLogging tips from The … More

In this video, I explain how to use the free version of software like Buzzsumo to find content that has … More

Just like everything in life, things are easier when you break them down into phases. Here is a summary of … More

As a marketing and PR professional, one of the most popular questions that I get asked is. . . “How … More

By now you should know that building great content and remarkable visuals for your website and online brand is really … More