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Brilliant Business & Marketing Strategies

Brilliant Business & Marketing Strategies

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Category: customized promotions

The Mobile Love Connection

From the sound of things, it looks like customer connections are still strongest with opt-in emails and website promotions. While social … More

business, email marketing;themarketcouncil;madelinejohnson, emailing marketing, Madeline Johnson PR, mobile marketing, responsive design, social media, The Market Council

Eventful Planning and Spa Marketing

Spa Party Planning Tips Madeline Johnson, The Market Council’s CEO interviewed by Senior Editor, Nanci McArdle in the October 2011 … More

American Spa, event planning, Madeline Johnson, spa branding, Spa Events, spa marketing, spa PR, Successful Spa Marketing, The Market Council

Micro-Marketing – Zooming in on New Customers

Zooming in on a specific concentrated/targeted market can be an effective way to increase customers and sales revenue. It requires … More

branding, customer loyalty, customer service, Madeline Johnson, marketing, micromarketing, public relations, The Market Council, word of mouth marketing

Enlightening Customers, Brightening Sales

This post addresses the ultra-curious customer. It’s amazing how much you can learn when listening to your customers’ frequently asked … More

branding, email campaigns, Empowering Customers, Enlightening Customers, Increasing Sales, Madeline Johnson, marketing success, successful public relations, The Market Council

Winning Spa Marketing Strategies

We are back to work after a relaxing holiday weekend and sending out a We Miss You email campaign to … More

branded emails, customer relations, email marketing, how to email customers, market strategies, pubic relations, small business marketing, smart marketing strategies, The Market Council, winning customers back

High Performance Marketing Automation

Marketing automation reduces repetitive tasks associated with the marketing process, but just because its automated, doesn’t mean you can run … More

automated marketing, branding, lead capture, Madeline Johnson, marketing, marketing automation, sales, The Market Council

Creating a Brand Storm

More often than not, going beyond the blah is what builds anticipation, excitement and sales for your brand. Here’s a … More

branding, creative campaigns, creative PR campaigns, hurricane, hurricane in NY, Madeline Johnson, marketing, public relations, storm, The Market Council

Marketing in the Moment

Through trial and error and years of experience we have learned that the timing of promotions, media relations and marketing … More

advertising, branding, marketing, marketing campaigns, marketing plan, promotional opportunities, public relations, The Market Council New York, timely promotions

Branching Out to New Markets

We’re working with our clients on a marketing plan to branch out and expand brand awareness in secondary markets as … More

branding, competitive studies, marketing, public relations, The Market Council

Its a Brand New Day

 “A business has to be involving, it has to be fun and it has to exercise your creative instincts.”  Richard … More

branding, customers, engaging, service, storytelling

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