From the sound of things, it looks like customer connections are still strongest with opt-in emails and website promotions. While social … More
Category: customized promotions
Eventful Planning and Spa Marketing
Spa Party Planning Tips Madeline Johnson, The Market Council’s CEO interviewed by Senior Editor, Nanci McArdle in the October 2011 … More
Micro-Marketing – Zooming in on New Customers
Zooming in on a specific concentrated/targeted market can be an effective way to increase customers and sales revenue. It requires … More
Enlightening Customers, Brightening Sales
This post addresses the ultra-curious customer. It’s amazing how much you can learn when listening to your customers’ frequently asked … More
Winning Spa Marketing Strategies
We are back to work after a relaxing holiday weekend and sending out a We Miss You email campaign to … More
High Performance Marketing Automation
Marketing automation reduces repetitive tasks associated with the marketing process, but just because its automated, doesn’t mean you can run … More
Creating a Brand Storm
More often than not, going beyond the blah is what builds anticipation, excitement and sales for your brand. Here’s a … More
Marketing in the Moment
Through trial and error and years of experience we have learned that the timing of promotions, media relations and marketing … More
Branching Out to New Markets
We’re working with our clients on a marketing plan to branch out and expand brand awareness in secondary markets as … More
Its a Brand New Day
“A business has to be involving, it has to be fun and it has to exercise your creative instincts.” Richard … More