When building brand awareness, aim for collaboration over self-promotion. When building a brand voice, shoot for sincerity over originality. Worry … More
Tag: marketing
Marketing Health, Fitness, Food & Fashion + 3 Smart Ways To Build Your Online Business
What to Do When You Hate to Sell So many business owners tell me how they hate to “sell”. They … More
HOW TO SUSTAIN YOUR STARTUP SUCCESS
This list of market building business tips about how to stay on course while you design epic products and services … More
How to Make Money While You Sleep
It was during a back-to-back deskside media tour here in NYC smack in the middle of an epic snowstorm, as … More
The Healthiest Mindset for Thriving in The “Gig” Economy
Another title for this post could have been, a fearless manifesto for 5-star reviews & making money on UpWork, Angel.co … More
How to Get Ongoing PR Coverage For Your Health & Beauty Business
Note: This case study is a summary of a very successful three year public relations and media outreach campaign that … More
Start & Build Your Dream Business
For those of you sitting on the fence about starting your own dream business, I urge you to start now … More
Instagram Love❤️ & an Award from Linkedin
Out of all the social media platforms right now, I am finding Instagram to be the most engaging and rewarding. … More
How do you market your health club or spa?
If you are launching a new gym, health club, day spa or healthy destination retreat, check out these marketing strategies … More
Don’t Sell, Focus on Why they Buy
So your marketing isn’t getting any traction. No retweets, likes, comments or love. You need more traffic to your shopping … More
