These tips are for those entrepreneurs and startups who’ve decided to hire a press liaison, or a freelance social media … More
Tag: public relations
Building Your Business with Media & Influencers
This video is part of a lecture in ThePRPlaybook.com, my new online course to help you build your business … More
How To Score Media Coverage for Your Brand
Yes you need press coverage. No you don’t need a press release. What you need are answers to the most … More
The PR Playbook – Your Startup Strategy
Who am I? Why am I creating ThePRPlaybook.com and how will it help you? My name is Madeline Johnson and I … More
How Does Your Business Add Value?
Writers for top tier media like The Huffington Post are generally very curious people. If you are going after media … More
Standing Out in a Sea of Startups
What’s keeping me busy these days involves writing and filming digital news kits for startups and new brands. I have a … More
Is Your Brand Story Newsworthy?
Almost every entrepreneur and marketing director out there knows that getting press coverage and influential writers to share their start … More
News Coverage for Your Personal Brand
Here is an important tip for you to follow when you are reaching out to the media for news coverage. … More
Growth Hacking for Startup Success
Startups who measure their social media goals increase their chances of success. Why planning out every single user (customer) with … More
Creating More Shareable Content
In this video, I explain how to use the free version of software like Buzzsumo to find content that has … More